Wednesday, October 12, 2011
1. Be a good listener. Take the time to identify customer needs by asking questions and concentrating on what the customer is really saying.
2. Identify and anticipate needs. Customers don't buy products or services, they buy good feelings and solutions to problems.
3. Help customers understand your systems. Take time to explain how your systems work and how they simplify transactions.
4. Give more than expected. Since the future of all companies lies in keeping customers happy, think of ways to elevate yourself above the competition.
5. Get regular feedback. Encourage and welcome suggestions about how your business could improve.
Want to learn more? Register for Customer Service for the21st Century. This informative session is part of a four part series brought to you in partnership with the MI-SBTDC of Washtenaw Community College and the Washtenaw Council of Chambers.
Tuesday, October 4, 2011
Frustrated with your current web marketing campaign? Are you paying too much for what you get, or too little to get what you need? Confused about who owns your e-mail list or website domain?
Using the Internet effectively is a critical piece of many small businesses' marketing strategies. Join us for Marketing Malpractice - Avoid Costly Web Marketing Mistakes, a panel of local experts, including web developers, graphic designers, and e-marketing professionals to discuss the do's and don'ts of website design and e-marketing tactics. Learn how to avoid costly mistakes and what a business owner can expect from their e-marketing.
This seminar will be held October 11th from 4:30-6:30pm at the Quarter Bistro in Ann Arbor. The $50.00 fee includes light refreshments and takeaway materials. For more information click here or contact your local Chamber of Commerce.
This informative session is part of a four part series brought to you in partnership with the MI-SBTDC of WCC and the Washtenaw Council of Chambers.