The Biz Resource Center at the Bailey Libary of Washtenaw Community College & MI-SBTDC announces additional Market Research for the winter and spring 2010. Dates include February 19th and May 7th. Please visit our website for further information.
Market Research Series Part I: Researching Customer Profile
Making money in your small business comes from understanding your customer; where they live, where they shop, and what they prefer to do in their times of leisure. Building a customer database is essential to growing your small business, in this course you will use the research tools of the Washtenaw Community College's Biz Resource Center to gain an insight into your customer base. From the information gained in this session you will have an understanding of the marketing resources available to you the small business owner through WCC.
Market Research Series Part II: Researching Competitor Profile
The fast-growing skill of the small business owner is and will continue to be the use of knowledge. The more you understand about the competitions infrastructure, the more you can apply this knowledge to your benefit. Gaining an understanding of your competitor can also help you to understand the unique attributes or niche of your small business. In this course you will use the research tools of the Washtenaw Community College's Biz Resource Center to gain an insight into your competitors businesses.
Please pre-register online or by calling 734-973-3429 as space is limited.
Cost: FREE
February 19th & May 7th, 2010
10:00AM to 11:30 AM &
12:30PM to 2:00PM
WCC Bailey Library
4800 E Huron River Dr
Ann Arbor, MI 48104
Friday, November 13, 2009
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